Last night as I was finishing up the assembly of the CPU holder for my desk (we went to IKEA yesterday), I saw on TV something that surprised me.
It was your usual sort of Internet commerce commercial. Someone was looking for something making jokes about it, then there was the obligatory search box with the item in question being typed into it. However, at the end it was
Microsoft's AdCenter that was referenced rather than a YellowPages or Yahoo or some search engine optimization company. (From what I know of Google doesn't really do TV advertising, I think they get enough press without it.)
The launch of
Windows Live (their Yahoo & Google like search engine product) was met with little fanfare by the online community, this was my take on it anyway.
Now, down here in Austin we get TV ads for services and gadgets that might not be advertised elsewhere. I remember that I started to think everyone gets bombarded with Symantec and Western Digital hard drive ads. Or billboards for the same, or even a billboard for
my favorite online store NewEgg.
I did a little search for the AdCenter to see what folks are saying about it, maybe I have just had my head in sand. I am not a huge fan of Microsoft, aside from the 360, so I don't look for news about them on the 'Net.
Articles:
Seattle Times
Google Watch - eWEEK
Clickz
Apparently the AdCenter launched back in May and I just wasn't paying attention. However, their TV ad got my attention.
Speaking of TV ads, I caught the end of a Cingular commercial the other day. And at the end it said "Cingular is now AT&T."
Yeah, ok I knew that SBC had renamed themselves to AT&T, but Cingular, that was ridiculous, I was just at the Cingular Store it wasn't an AT&T store. Course, it is very, very funny, because the AT&T store at the mall became a Cingular store when Cingular bought out the AT&T Wirless assets.
Now, Cingular is going to be AT&T (wireless?).
I made a comment on A
nil's blog about this circle of AT&T. I can only hope that this time around AT&T is more open minded about telecom than they were in the past since they are just a few acquisitions away from being put all back together again. My comment wasn't in direct reference to his post, but the circular nature discussed in his post reminded me about the AT&T mergers that have been occurring.
There is also a
great explanation on YouTube from the Colbert Report show. Definitely check it out.